StraightUp

About Us

At StraightUp, we help people build healthier posture habits in their everyday lives. We believe that feeling good in your body shouldn’t require big life changes – just small, smart adjustments made at the right time.

Our focus is on ergonomic posture, especially around the neck, shoulders and upper back. Modern life is full of screens, trains, desks and sofas that quietly pull us into a slouch. StraightUp gently brings your awareness back to an upright, relaxed posture, so you can reduce tension, protect your long-term health and feel more energized throughout the day.

We combine a clean, minimalist experience with insights from movement science and ergonomics. No guilt, no overwhelm – just friendly, real-time support to help you sit and stand a little healthier, day by day.